An Inspirational Guide to Building an Environmentally Sustainable Business

TITLE Let My People Go Surfing. The Education of a Reluctant Businessman

BOOK RATING An inspiring and useful guide for those seeking to build an environmentally sustainable business.

GREEN RATING Deep Green. Book is printed on Forest Stewardship Council (FSC) certified and recycled paper.

AVAILABLE AT Can be reserved online and sent to a public library near you for HK$ 2.50

For those who haven’t heard of Patagonia, there is a very good reason why: it simply does not promote its outdoor apparel to people that do not need them. This business philosophy stands out when the Timberlands and North Faces of the world are hawking their outdoor gear to city slickers that will use them mainly in the extreme conditions of IFC or Festival Walk. Patagonia’s products on the other hand are highly sought after by true outdoor enthusiasts.

This book by Patagonia founder, Yvon Chouinard,  is truly a refreshing change from business books written by egomaniacs like Jack Welch and Donald Trump or by out of touch ivory tower academics. The title “Let My People Go Surfing” refers to the company flex-time policy that when the surf is up, you can drop what you’re doing and go surfing so long as you get all your work done properly. It is structured broadly into 3 sections: (1) “History” which reads like an autobiography; (2) “Philosophies” of product design, production, distribution, image, finance, human resources, management and environment provides practical guidelines enlivened by great stories; and (3) “1% For the Planet” which discusses the companies philanthropic initiatives.

Here are just a few examples makes Patagonia a Deep Green company:

1. It was the first company to recycle plastic drink bottles into fleece. Chouinard writes: “At the time of our fiber study, we were manufacturing a lot of fleece jackets made from virgin polyester, the only kind of polyester available. So we worked with a company called Wellman to find alternatives. They developed a process that takes soda pop bottles, which are also made of polyester, and recycled them into raw material for jackets. It takes 25 bottles to make a jacket, and from 1993 to 2003 we diverted 86 million soda bottles from landfills. For every 150 virgin polyester jackets that we replaced with post-consumer recycled polyester, we saved 42 gallons of oil and prevented a half ton of toxic emissions.”

2. Patagonia completely phased out the use of conventionally grown cotton in 1996. After visiting a cotton farm, Chouinard realizes the devastating effect of cotton farming on the land. Chouinard writes, “today 25% of the annual worldwide insecticide use and 10% of of the annual worldwide pesticide use are applied to conventionally grown cotton, even though cotton fields occupy less than 3% of the world’s farmland. Many of these chemicals were originally formulated as nerve gases for warfare, so it’s no surprise the higher rates of birth defects and cancer have been found in both humans and wildlife surrounding cotton fields.” Continue reading “An Inspirational Guide to Building an Environmentally Sustainable Business”

Local Organic Farmers Market

Pictured above: “Brother So” sells produce at Star Ferry Pier on Wed. PRICE HK$ 16-30 per catty (1 catty = 650g) depending on the market. Farmers at each of the markets generally charge similar prices. In contrast, supermarkets charge HK$ 15-17 per 250g for Mainland grown organic vegetables. Cheapest: Fan Ling. Most Expensive: Mei Foo. FOOD RATING Locally grown means produce is picked fresh, retaining more nutrients and … Continue reading Local Organic Farmers Market

Easy Change, Huge Impact: Part 2

PRODUCT NAME No Frills Toilet Tissues PRICE HK$ 17.90 for 10 rolls PRODUCT RATING Very little compromise when compared to conventional toilet paper. GREEN RATING Deep Green. Made from 100% Recycled Paper and Forest Stewardship Council (FSC) certified AVAILABLE AT Wellcome In our previous article about environmentally friendly toilet paper, we reviewed Green Soft, which did not perform as well as conventional toilet paper and is available only in a few … Continue reading Easy Change, Huge Impact: Part 2

Up-cycled Coconut Shell Wok Brush

PRICE HK$ 20-28 PRODUCT RATING Very Good. The stiffer bristles of the coconut brush are better at removing grease from a wok than conventional nylon bristles. Its raw, natural feel is quite zen. GREEN RATING Deep Green. Up-cycling. 100% bio-degradable. AVAILABLE AT Mai Po Po in Fan Ling and in Sheung Wan. Just Green in Central, Wanchai and Lamma Island also has something similar. We … Continue reading Up-cycled Coconut Shell Wok Brush

Are Those Veggies Safe to Eat?

At the supermarket, I usually see an abundance of fresh, flawless vegetables. The vegetables are uniform in size and shape, and completely untouched by insect marks of any kind. As a organic farmer though, I can attest to the voracious appetite of nature. I have seen lettuce leaves pecked clean by birds, cabbages and corn devoured by insect larvae, cucumber and tomato plants infected by disease, and many crops damaged by slugs, snails and beetles.

In conventional farming, the solution is to apply vast quantities of pesticides. Pesticides are substances that prevent or destroy insects, weeds, and diseases that affect crops. This is chemical warfare against nature. In fact, many modern pesticides are chemically similar to chemical warfare agents developed during WWI and WWII.

For example, organophosphates are the basis of many insecticides, herbicides (that are approved for agricultural use) and nerve gases. According to wikipedia “They are of concern to both scientists and regulators because they work by irreversibly blocking an enzyme that’s critical to nerve function in both bugs and people. Even at relatively low levels, organophosphates may be most hazardous to the brain development of fetuses and young children. They can be absorbed through the lungs or skin or by eating them on food”.

The “safety” of approved pesticides is also commonly compromised by misuse. Farmers may apply more than the recommended amount or they may apply it too close to harvest time. Imagine you are the farmer, and your crop will be harvested in the next two weeks. Months of hard work are about to pay off! But then you see those pesky insects leaving their bite marks on your crop. Do you spray the insecticide, even though the instructions  say “do not spray within 14 days of harvest” or do you simply refrain from spraying and accept that you will earn significantly less or sustain a loss from your now insect damaged crop? Continue reading “Are Those Veggies Safe to Eat?”

Article in SCMP about ADOPT ME

Green-living lawyer with a brief to save the planet

She hasn’t bought a new outfit for 18 months and sets an example by wearing wardrobe cast-offs

Intellectual-property lawyer Rachel Pang Hoi-yan has not bought a new outfit for a year and a half.But that does not mean she lacks new clothes for work or casual activities. On the contrary, near-new fashion and accessories keep coming in.Pang has become the fashion equivalent of an animal-rescue agency, taking in abandoned wardrobe items – of which the owners have tired. But unlike some businesses that trade in second-hand brand-name accessories, her service is free.”This black pullover I am wearing is an abandoned one, and so is this handbag,” said the green-living enthusiast. “This is the first time I have had a made-in-France handbag. There is no way to tell it is second-hand.”Her new role began with a message she put on MSN asking for second-hand clothes.

“My friends reacted strongly, asking if I was serious about it,” she said. “I told them I was. Several weeks later, a friend’s friend gave me a suitcase of clothes, including the suitcase. All close to brand-new.”

The lawyer has no idea how many abandoned clothes have reached her, how many she has given out or how many she still has. She started advertising the clothes on Facebook several months ago but has since moved the adverts to her blog that promotes low-carbon living.

Pang and her husband have practised green living in recent years, renting 7,000 sq ft of land where they farm organically. Their food is usually plant-based because growing vegetables consumes far less energy than producing meat.

She also furnishes her home with previously owned furniture and electrical appliances supplied by people who do not need them.

“It is easy to tell people to protect the environment but it is difficult when it comes to practice,” Pang said. “If we are serious about protecting the environment and making it the philosophy of our life, it will have a profound impact on every aspect of our lives.” That’s why, she says, there are people who still refuse to acknowledge climate change.

Pang thinks Hong Kong is designed to encourage consumption, leading to a wasteful lifestyle. Continue reading “Article in SCMP about ADOPT ME”

GGHK Launches Free “ADOPT ME” Pre-Owned Clothing Service

One of the best ways we can reduce our impact on the environment is simply to reduce our consumption. Our free ADOPT ME service lets you enjoy the pleasure of owning like-new clothing with a much lower impact on the planet and no impact on your wallet. The happiness we get from owning new clothes wears out a lot more quickly than the new clothes themselves. … Continue reading GGHK Launches Free “ADOPT ME” Pre-Owned Clothing Service

Live in HK! The Lady Gaga of Green

UPCOMING KADOORIE TALKS “Soil, Soul and Society” Nov 8: “Holistic Education – Learning With Your Whole Being” (Dr Satish Kumar) Nov 9: “Future of Food” (Dr Vandana Shiva is the rock star of green documentary films) WHERE Rayson Huang Theatre at The University of Hong Kong ADMISSION Free. Register with Ms Joe Chu (Tel: 2483-7284 / email: holisticedu@kfbg.org) by Friday 7 October 2011 Below is an excerpt taken directly from Andy … Continue reading Live in HK! The Lady Gaga of Green

Where did the TV repair man go?

TV REPAIR SERVICE Update: Mr. Lui has retired.  Please go find other TV repair men 🙂

PRICE For HK$ 100, Mr. Lui will come to your home to provide a quotation. This quotation fee will be deducted if you decide to go ahead with the repair. The cost of repairing our TV was HK$ 750.

SERVICE RATING Very Good. Our TV was back to normal within a week and has been working fine since (it was fixed 4 months ago)

GREEN RATING Deep Green

Our 31″ Olevia flat-screen TV was 3 years old when it broke. It was a “free gift” from an internet service provider. With the price of electronics dropping all the time and improvements in technology, it really wasn’t worth the time, effort or cost to have it fixed. Many people we talked to also claimed that flat screen TVs simply cannot be fixed. We decided to try anyway because we couldn’t stand the thought of creating more toxic waste.

In the past, when we used TVs for 10 or 15 years,  it was quite easy to find a TV repairman. The emergence of ultra-cheap manufacturing from China and the ever dropping prices of electronics has led to the demise of the repair business. We no longer repair or re-use, we simply replace. This has created a sea of waste, that has become a health and environmental hazard. But that is a story for another day.

After a bit of searching, we found a repairman. He provided a quotation over the phone for HK$ 900. He however seemed reluctant to take on the job. Not satisfied, we contacted the local environment group Greeners Action. They recommended Mr. Lui, whom we ended up using. Continue reading “Where did the TV repair man go?”

The Truth: Bar Soap vs. Liquid Body Wash

I remember as a child, my whole family used the same bar of soap. Gradually though the bar of soap seemed to disappear and was replaced by liquid hand and body wash. Using bar soap had come to be considered to be unhygienic and a source of bacteria. The strange thing is even though we shared soap, we seldom got sick and had no diseases. … Continue reading The Truth: Bar Soap vs. Liquid Body Wash